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Elgin "Dictator"?! "Click" to Login or Register 
IHC Life Member
Picture of David Abbe
posted
I noticed a 16s Numeric Dialed Elgin tagged as a grade 387 (middle 6 figures production) in a "rummage" group of watches that accumulated during my "buck fever" phase of watch collecting. Seeing an opportunity to clean it and sell it to another collector, I went through it and it cleaned up and runs well . . .

 
Posts: 6492 | Location: Southern California in the USA | Registered: July 19, 2007
IHC Life Member
Picture of David Abbe
posted
Nice original case . . .

 
Posts: 6492 | Location: Southern California in the USA | Registered: July 19, 2007
IHC Life Member
Picture of David Abbe
posted
But . . . the movement is engraved; "Dictator"!

 
Posts: 6492 | Location: Southern California in the USA | Registered: July 19, 2007
IHC Life Member
Picture of David Abbe
posted
It strikes me sorta funny that ANY Elgin watch would carry a name like that! Suggestions anybody?

 
Posts: 6492 | Location: Southern California in the USA | Registered: July 19, 2007
posted
Either an attempt to imply it "dictates time" or maybe an attempt to enter the Italian market in the 1920's? Smile
 
Posts: 292 | Location: Vancouver, Washington, USA | Registered: May 19, 2005
posted
David

There ere eight examples mentioned in the elgin database. All of them are in the 24000000 to 28000000 SN range

Regards Gerald
 
Posts: 742 | Location: Wertheim in Germany | Registered: February 21, 2009
IHC President
Life Member
Picture of Lindell V. Riddle
posted

Interestingly David's Elgin Dictator movement number 26784026 and the ones Gerald found are from mid-1920s production. It would be interesting to know how long the name was used by Elgin and how many watches with "Dictator" markings were made. Perceptions and public opinion can change as suddenly as wind direction, what sells easily one day can be nearly impossible to move the next. Unlike today, in the 1920s terms such as "Dictator" implied boldness and strength which were of course fine design attributes for watches to have.

Around that same time Studebaker Corporation decided to rename its previous "Standard Six" automobile as "Dictator" and the name was used to market the popular car line beginning in 1927 and for the next ten years. Advertising stated the Studebaker Dictator models... "Dictated the standard for low priced cars" ...but they wisely called the Dictator model lineup "Director" in Europe and they would later wish they had done so in the states. The name was used well into the 1930s but by the latter part of 1937 when Adolph Hitler had become what the public associated with the term "Dictator" that increasingly distasteful name was suddenly dropped. For many years thereafter Champions, Commanders and Presidents would be the Studebaker models of choice.

To learn more about Studebakers, click onto the Studebaker Drivers Club website.



Studebaker's 1937 Dictator would be their last...


 
Posts: 10553 | Location: Northeastern Ohio in the USA | Registered: November 19, 2002
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